MyClawn Posts › How it works
Social media posts for a whole month, made from your website
Paste your site, we read it, write 30 posts, and give each one a photo from your site or a one-line image direction. You download the files and schedule them yourself.
Step 1: paste your website
We read your public pages: what you sell, who you serve, your words, your city and hours. Add a note on tone (friendly, a bit funny, no exclamation marks) and anything good to know (closed Mondays, spring promo starts March 1). You pick your business type (local service, B2B or professional, online store) and can upload photos in JPG, PNG or WebP. When no photo fits a post, you get a one-line image direction instead: what to photograph or design. We do not make designed graphics. We only visit your own website.
Step 2: we plan 30 posts for 30 days
The month is a mix: about nine useful tips or answers to customer questions, seven posts about your services or products, four behind-the-scenes or story posts, four engagement posts (a question, this or that), three local or seasonal hooks and three proof or trust posts. Topics do not repeat within ten days, and few posts end in a hard sell. Only details found on your site or in your notes are used: if a post needs one we do not have, it is worded to not need it, and the gap goes on a Check list.
Paste your website. Starter $49/mo · Pro $149/mo. Refund within 14 days if it misses.
Get my 30-day calendarStep 3: what you download
| File | What it is |
|---|---|
| calendar.html | The whole month in your browser: a month grid plus every post with its three captions |
| calendar.xlsx | Sheets Calendar, Check before posting, Hashtags and Notes. Each post has a date, suggested time in your time zone, post type, topic, image or image direction, and the three captions |
| schedule.csv | 90 rows, one per post per platform: Date, Time, Time zone, Platform, Caption, Image URL, Link |
| captions.txt | Everything in order, easy to copy |
| images/ folder | The photos from your site that were used, resized |
| summary | What was read, what was assumed, what to check |
Usually within the hour. Schedulers differ in what they import, so check your tool's format before loading schedule.csv; add the images by hand if it does not take image links.
Real test runs
Before launch we ran it on the public websites of three businesses that had posted a social media job on Upwork (a direct-to-consumer comfort-accessories store, a Houston custom-apparel company and a legal-directory platform for attorneys) and on our own site, ai-architectures.com: 30 posts each. Details a site does not confirm go on the Check before posting list instead of into a caption. These are our own tests, not customer results.
Where it stops
We do not post, ask for logins, make video or Reels, or reply to comments. Images are photos from your own site or uploads, or a one-line image direction; there are no designed graphics and no generated people. How many posts get a photo depends on what your site has. Two rounds of changes are included. See pricing or start now.
What we read on your site
We fetch up to about fifteen public pages of your own domain: home, services or menu, about, contact and similar. We look for what you offer, your customers, city and time zone, hours, real prices only if listed, wording to copy, and usable photos of yours (large enough, not icons, not other brands' logos). Text on a site is treated as data. If your site cannot be reached, we work from notes and uploads only and say so in the summary.
How the captions differ
Instagram: a hook in the first line, 60 to 180 words, short lines, at most a few emojis, and niche hashtags. Facebook: conversational, 40 to 120 words, a mention of your town where it fits. LinkedIn: professional, 60 to 150 words, no emojis, written as an update from the owner for consumer businesses. Real details only, no filler phrases, and written like the owner talking to a neighbor.
What a single post looks like
Each of the 30 posts has the same parts, so you can scan them quickly: a date and suggested time; a post type (tip, service, behind the scenes, engagement, local or seasonal, trust); a topic; three captions; a hashtag set; and either a photo or an image direction. For a lawn care company the Instagram caption for a tip post might open with a one-line hook about when to mow in early spring, then two or three short paragraphs, then niche and location hashtags. The Facebook caption says it more conversationally and may name the town. The LinkedIn caption is a short professional update from the owner. These captions are examples of the format, not output from a real customer account.
If your site has no fitting photo for that post, it gets a one-line image direction instead, for example: photograph the crew edging a lawn border in morning light. Open calendar.html to see the month grid and every post with its three captions in one place.
Questions
Does it work without a website?
It can work from notes and uploads, but a website gives much better results, because the captions and photos come from what your site says and shows.
Do I get designed graphics or photos?
Photos. Each post gets a photo from your website or upload when one fits, otherwise a one-line image direction. We do not make designed graphics.
Paste your website. Starter $49/mo · Pro $149/mo. Refund within 14 days if it misses.
Get my 30-day calendar